LG 98UT90006LA 98 Inch LG UHD UT90 4K Smart TV Magic remote HDR10 Pro/HLG webOS120 HZ alpha 8 Processor 4K (9.1.2 Virtual Surround Sound)

Key features

• 98 Inch Ultra UHD 4K TV for Maximum wide immersion from an ultra big display
• alpha 8 AI Processor 4K Astonishing intelligence elevates your UHD experience
• AI Super Upscaling for Ultra Big Screen AI maintains sharpness across the big screen
• Immerse in a realm where colors radiate more intensely and brightness is adjusted for a sharply defined picture, achieved by HDR10 Pro.
• 120Hz Immersive HGiG play stays smooth at high-speed with ALLM, and eARC ensures it all sounds amazing.

About this product

LG 98UT90006LA All-new Ultra HD brings vibrancy to every color on a breathtakingly large display. alpha 8 AI Processor 4K auto-optimizes audio and picture on the biggest UHD display, for incredible scale that always looks sharp. Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals. AI Picture Pro Every frame feels authentically lifesize. AI Super Upscaling enhances content to fit the ultra-large display perfectly and look astonishingly crisp. Hear every breath and beat, as the 9.1.2 virtual surround sound system fills your space with rich, soundstage quality audio. Immerse in a realm where colors radiate more intensely and brightness is adjusted for a sharply defined picture, achieved by HDR10 Pro. Enjoy TV made to match you with customization features like My Profile, AI Picture Wizard, AI Concierge, and Quick Card. webOS Re:New Program Every year, a new TV for 5 years It's always as fresh as new, even as we add new features and convenience.

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